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2 days ago2 min read
Media Trends for 2025
The last few years have been all about innovative technologies, and that sentiment feels even stronger in 2025. With the recent US...
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Dec 29, 20242 min read
What Do Journalists Look for When Interviewing Your Spokesperson?
Media opportunities are rare to come by and you should make the most of every opportunity. When they interview your spokesperson,...
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Nov 16, 20242 min read
Reasons Your Sales and Marketing Teams Need Media Training
Media training shapes how teams handle critical conversations with finesse, respond to challenging questions, and build communication...
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Nov 1, 20243 min read
7 Media Mistakes Corporates Make and How to Avoid Them
We understand… maintaining a consistent image  across multiple media channels, social media, TV, print, and radio can become tedious....
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Oct 2, 20243 min read
What Should You Do After A Media Training Course?
You’ve completed your media training, and now it's time to put your learnings to use! As a decision-maker, your job now is to align your...
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Aug 31, 20242 min read
Why Is Media Training Important for Eco-conscious Brands?
Eco-conscious brands stand at the forefront of a rapidly changing consumer market. Brands like Patagonia have gained a cult following...
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Aug 4, 20243 min read
Why Every CEO Should Invest in Public Speaking Training
When Steve Jobs unveiled the iPhone for the first time in 2007, it captured the whole world’s imagination. While the product itself was...
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Jun 22, 20242 min read
10 Tips For A Great Radio Interview
Live radio interviews, despite their challenging nature, can be a great way to solidify your brand’s public image. You can connect with a...
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May 19, 20243 min read
Why We Recommend Continuous Media Training For Corporates?
Every company needs good communicators who can represent them during press releases, TV interviews, and crises. That can only happen when...
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Apr 22, 20243 min read
10 Tips For Your First TV Interview As A CEO
As a new CEO, stepping into the spotlight for your first television interview might be equally thrilling and nerve-wrecking. It might be...
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Mar 20, 20242 min read
How Does Media Training Help Lawyers In High-Profile Cases?
When handling high-profile cases, you might be interviewed by news channels and papers outside of the courtroom. That’s why media...
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Feb 11, 20242 min read
What's The Difference Between PR, Earned Media, and Crisis Comms?
Understanding the differences between them will help your company shape public perception, media strategies, and predict their outcomes.
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Jan 27, 20243 min read
How To Handle Media Communication During A Crisis?
A crisis can strike at any moment, and the way a company communicates with the media has long-term impact on its reputation and future.
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Jan 5, 20243 min read
How To Create A Positive Public Brand Image In 2025
This guide offers practical strategies to help you shape a public brand image that reflects corporate values and business goals.
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Dec 6, 20232 min read
Media Trends For 2024
1. Generative Search Revolution: Changing how information is accessed, from traditional search engines to AI-driven platforms.
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Oct 25, 20233 min read
Strategies for Using Data and Statistics in Corporate Media Interviews
Interviews with the media can make or break your corporate reputation. A well-prepared spokesperson can establish authority, influence...
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Oct 3, 20233 min read
How To Prepare For Live TV Interviews
Prepare for success with these valuable tips for a live TV interview. Master the art of presenting yourself on camera.
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Aug 24, 20233 min read
How to Use Body Language and Voice in Media Interviews
We live in a world dominated by digital media, so an interview isn't just about relaying information—it's an entire performance. Every...
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Aug 8, 20234 min read
How To Expand Your Company’s Reach Using Podcasts And Radio Interviews
Podcasts and radio interviews have a unique charm. They provide an intimate setting where you can directly converse with your audience,...
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Jun 13, 20233 min read
5 Public Speaking Tips From PR Industry Veterans
When it comes to addressing a group of shareholders or an audience, public speaking is challenging. Even the most confident and expert PR...
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