We give you the skills necessary for bulletproof communications – in good times and bad.
We help clients build positive reputation with effective communications strategies and training for leaders, in English and French. Our straightforward, proprietary techniques help you gain control of the message and achieve results.
Get ready to face the press with media training available on demand 24/7 via video conference or in person, in compliance with health protocols.
Media Training for Leaders
Ever wonder how some are able to give an interview that results in a story that looks like the interviewee wrote it him or herself? It’s the ability to control the narrative with a compelling story and clearly defined messaging. Media training can get you there.
There are many ways to answer, but only one right way and we’ll show you how. Never waste another opportunity to persuade and achieve positive results. Choose from a variety of media training options including group seminars and one-on-one sessions customized to client needs – from basic to advanced. Ideal for leaders, spokespeople and subject matter experts.
To manage perceptions in a way that supports your business, you need a game plan.
Communications strategy planning is a collaborative process that examines current and future business conditions and develops a strategic narrative that works today and sets you up for success tomorrow.
Understand your audience and how to break through, positively. These sessions are done in collaboration with leaders and can be paired with group presentation training sessions to ensure consistent communications company-wide.
Videos are the most popular form of online communication. Humanize your news, amplify your story, and drive positive momentum. We collaborate with you to determine the message and our production team delivers a professional, shareable video, fast. Same day turnaround available.
We’re a team of expert, bilingual communications strategists and trainers led by Tara McCarthy, a well-known media trainer and veteran PR pro. Our simplified training approach makes the process easier. Over twenty years, we’ve worked with executives, entrepreneurs, celebrities, and paid spokespeople to focus their message, control the narrative and help achieve objectives.
We offer full service PR through NEAT Agency, founded in 2014.
OVER 20 YEARS OF SUCCESS
We’ve helped clients build reputation, achieve business results and manage issues for more than 20 years. As confidential strategic counselors we work behind the scenes to help solve business challenges with powerful communications strategies and effective media training techniques.
We’ve guided entrepreneurs, tech start-ups, financial firms, charities, consumer brand giants, and everything in between. Here is just a small sample of clients we've worked with over the years:
Tara invests in deeply understanding all angles of an issue and has a sharp ability to translate complex operational, legal, and relational dynamics to a cogent narrative that communicates truth, while protecting reputation.
Event Production Sector
Tara's team generated over 20 million organic media impressions and the media training really helped with my many interviews.
The guidance on delivery was invaluable in achieving our objectives. I would highly recommend to anyone looking for a specialist with excellent media training capabilities.